Jag läste för många år sedan en mycket intressant memoarbok av den brittiske superentreprenören Richard Branson. Han har en fascinerande livshistoria och har varit mycket framgångsrik som entreprenör och affärsman inom många olika områden. Här nedan kan du ta del av en sammanställning av hans 20 bästa om hur man uppnår framgång i affärer. Hoppas du kan hitta några inspirerande guldkorn bland samlingen.
Richard Bransons 20 bästa framgångscitat
- “Some 80% of your life is spent working. You want to have fun at home; why shouldn’t you have fun at work?”
- “I don’t think of work as work and play as play. It’s all living.”
- “Entrepreneurial business favours the open mind. It favours people whose optimism drives them to prepare for many possible futures, pretty much purely for the joy of doing so.”
- “It’s OK not to know how to do everything. Bring people on board whose strengths play to your weaknesses.”
- “Engage your emotions at work. Your instincts and emotions are there to help you.”
- “Don’t think what’s the cheapest way to do it or what’s the fastest way to do it…think ‘what’s the most amazing way to do it.”
- “Chance favours the prepared mind. The more you practice, the luckier you become.”
- “Listen. Take the best. Leave the rest.”
- “You can never go too far wrong by thinking like a customer who’s new to the business.”
- “I believe that drudgery and clock-watching are a terrible betrayal of that universal, inborn entrepreneurial spirit.”
- “A business has to be involving, it has to be fun, and it has to exercise your creative instincts.”
- “My mother was determined to make us independent. When I was four years old, she stopped the car a few miles from our house and made me find my own way home across the fields. I got hopelessly lost.”
- “Having a personality of caring about people is important. You can’t be a good leader unless you generally like people. That is how you bring out the best in them.”
- “Above all, you want to create something you’re proud of. This has always been my philosophy of business. I can honestly say that I have never gone into any business purely to make money. If that is the sole motive, then I believe you are better off not doing it.”
- “Business opportunities are like buses, there’s always another one coming.”
- “My interest in life comes from setting myself huge, apparently unachievable challenges and trying to rise above them.”
- “The brands that will thrive in the coming years are the ones that have a purpose beyond profit.”
- “My biggest motivation? Just to keep challenging myself. I see life almost like one long university education that I never had–every day I’m learning something new.”
- “I wanted to be an editor or a journalist, I wasn’t really interested in being an entrepreneur, but I soon found I had to become an entrepreneur in order to keep my magazine going.”
- “Do not be embarrassed by your failures, learn from them and start again.”
